Bringing the Farm to NYC for a Free Community Day for Kids and Families

NEW YORK, New York & HUME, Virginia (August 27, 2016) — As kids head back to school all across the nation, the Farm Fresh Festival for Kids comes to NYC to give kids and families a free community day to inspire kids to grow-up with healthy habits that start with farm-fresh foods.

On Saturday, September 17th, 2016, the Generation Fresh Foundation, Howard Hughes Corporation, Fresh Kids, and Pollen Brands bring together local and national businesses, NYC non-profit organizations, entertainers, and a network of community volunteers, to transform The Seaport District, into an interactive and experiential farm environment for kids and families.

The purpose of the Festival is to connect kids with where food comes from, and how food grows. The Festival is also a community benefit to raise awareness and funds for non-profit organizations working in NYC to fight childhood obesity, hunger and poor nutrition. These organizations include Harlem Grown, City Growers NYC, Green Bronx Machine, Edible Schoolyard NYC, Fresh Air Fund, Grow to Learn and others growing a healthy and happy world for kids.

Festival Discovery Zones are sponsored by TD Bank, NY Presbyterian Lower Manhattan Hospital-Weill Cornell Medical Center, Hornblower Cruises & Events, Tractor Supply Company, Strider Bikes International, Grimmway Farms, iPic Theaters, Aquahydrate, Sean John Clothing, Puckett Marketing and Pine Street School.

In addition to Discovery Zone sponsors, a large network of partners and supporters will provide product, services and resources to create a free community family event, to connect kids and families to a wholesome and magical farm experience in NYC. The theme of the Farm Fresh Kids Festival is EAT, LEARN, PLAY – A Day at the Farm!

Save the date – Saturday, September 17th! It will be a perfect way to bring the kids to a day at the farm in New York City, and kick off the new school year with healthy habits!

When:  September 17, 2016 from 10AM – 4PM

Where:  South Street Seaport (Fulton & Front Streets) | New York, NY 10038

Cost:    FREE! But everyone must pre-register through Eventbrite. Tickets are limited.

More info: http://farmfreshfestival.org/

About Generation Fresh Foundation – The Generation Fresh Foundation is dedicated to helping all kids live healthy lives. Generation Fresh is about a new generation of kids, with fresh vision and fresh attitude. The purpose of the Generation Fresh Foundation is to inspire and educate children and the public of healthy lifestyles. Generation Fresh is supported by Fresh Kids, and partners with programs, organizations, and leaders to connect kids with real food and food education. For more information, visit www.generationfresh.org

About The Howard Hughes Corporation® – The Howard Hughes Corporation owns, manages and develops commercial, residential and mixed-use real estate throughout the U.S. Our properties include master planned communities, operating properties, development opportunities and other unique assets spanning 16 states from New York to Hawai‘i. The Howard Hughes Corporation is traded on the New York Stock Exchange as HHC with major offices in New York, Columbia, MD, Dallas, Houston, Las Vegas and Honolulu. For additional information about HHC, visit www.howardhughes.com.

About Fresh Kids – Fresh Kids is a purpose-driven company with a mission to inspire kids to live healthy, and change the way they think about eating and snacking. Fresh Kids is an independent, woman-owned food company re-imagining and re-creating snacks for kids. Fresh Kids believes in a happy and healthy world for kids. And Fresh Kids believes all kids should have access to real foods. To learn more about Fresh Kids, visit www.wearefreshkids.com

About Pollen Brands – Pollen Brands communicates environmentally & socially responsible messages through branding & immersive web experiences. Pollen Brands is a full service digital branding agency specializing in purpose-driven clients. To learn more about Pollen Brands, visit www.pollenbrands.com

Media Contact: Shari Stiell-Quashie | 347-784-2095 | shari.stiell.quashie@wearefreshkids.com


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